We have a new laptop business. We have an online store. I need to promote it and gain potential customers. Although, I'm not so keen about the latest strategies in marketing. So, I want to know the differences of these two terminologies in an online marketing. I'm confused about seo and sem. I wonder if I need both to promote my website to increase its visibility online and get a wider audience. I need a professional's point of view about this. Which is better seo or sem?
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